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Showing posts from March, 2007

Don't Dare Brand Your Business because you may lose!

Are you giving your profits away? Is your business online - Do you realize how valuable an online presence is? It is 24/7 'inexpensive' advertising for your business. Thousands of buyers could be overlooking your business shopping cart if you are missing important information on your website. To Read More

Tips on Media Branding: Behavior and Color

These days, you can no sooner operate your business without computers and their software than you can without people. Your company may sell auto parts, vacuum cleaners, or fine wine, but if you have a Web site or B2B e-commerce system, you’d better believe you’re in the software business, too. Because of its increasingly significant impact on your company’s brand, the quality of software’s behavior is a crucial factor in your organization’s success. Until recently, relatively few companies had fully recognized the significance that software and other technology-based products can have on brand. To Read More