Skip to main content

Evolving your brand


Although you may have a brand, your brand needs to evolve with your business. As your business matures, so should your brand. Evolving your brand does not mean changing your brand. It means you should consider refreshing, updating, or clarifying the image you use and the emotion it projects. If you have had the same logo for several years, talk with a designer to see if you can update its look without changing the overall image it projects. If you don't have a logo, consider having one developed.To Read More

Popular posts from this blog

ECO IS HOT! According to industry surveys, 45% of consumers in the 11 Western states have a stronger impression of advertisers who use and promote environmentally friendly products. *                   It's not like the "old days" when eco products were scratchy, poor quality and unappealing.
Read more
 Sometimes life feels like speedway bikes, 0-60mph in 3 seconds, with NO BRAKES! Part of being successful in business and life in general, is to not let the rush overwhelm you that you lose sight of the goal, that you miss the journey as well. Coach John Wooden said it best, "Be quick but don't hurry"  It's summer, lot of great opportunities ahead, kick it into gear and enjoy the ride!
Read more
When you live and work in a branded world everything becomes the canvas to show off your pride. Why rock retail brands when you can add your company or personal logo to almost anything. Today with new technologies and the rush to provide custom manufactured pieces that reach an audience of one, your imagination is the only limiting factor. Now with AI, even that can be overcome- NDS Solutions IdeaBot (nds-solutions.com) Have fun, may be design a branded beach themed get-away, i.e., canopy, swim gear, drinkware and towels... yeah that sound like a fun, more fun to test live at the coast! 
Read more