"Branding Your Image"!

Your logo- the image that can make the difference between being noticed or lost in the din of the crowded marketplace. If your company is a household name, a logo may not make a significant difference, i.e. Kleenex, Xerox or even Google. For most businesses, their image or brand is defined by their logo, the image that they believe best represents who they are. Logo's are made-up of colors, shapes or fonts (the letters that make the name). For example a color-"Big blue" has been the description of IBM, UPS is now called "brown", but they are also know for their specific font. AT&T developed the blue globe, a shape that signifies their worldwide commitment. As a business, your logo becomes your image- your signature on all interactions. It should appear on any portal to your company. It proudly launches your web interface, stands strong on all snail mail correspondence, ushers in your proposals and reconfirms the interaction with your clients on all bills and...

Going global with a brand is one of the key issues facing brand managers today. But how do they ensure that their brand realizes its full potential as it stretches across multiple cultures and markets?

Who Am I? How Do I look? What Do Others Think? Branding - Defining Yourself by Tim Wren Careful branding, and subsequent strategizing and application, can result in increased sales, more customers and an ability to increase the value and, therefore, the pricing of your products. Successful branding compaigns combine relevancy, consistency and awareness.

NDS is your partner to "Branding your Image" and making you look Good~ NO GREAT! Specializing in print and promotional products. CLICK HERE - look Good ! "How do we look?"