"Branding Your Image"!

As we race toward the end of 2020 (most of us can't wait)- the reality that 2020 will have long reaching impact. Surprisingly, business is starting to boom which has created a unique set of issues. In my industry, print and promotional products- we are seeing reduced inventories, even heavy stock outs as demand for what was generic products (black tees, black tumblers) has overwhelmed supply. A recent Wall Street Journal article titled "Why You Might Have Trouble Getting the Refrigerator, Can of Paint or Car You Want" share how consumers are buying heavier than normal creating a backlog of orders. Now maybe a good time to order what you think you will be needing by the holidays or into the 1st quarter.

We call it "Covid Mountain"- over the last 6 months NDS has been building a local inventory of PPE supplies for immediate or urgent needs  (see Local at www.ppe4covid19.com).  Can't say thanks enough to our UPS, FedEx and other daily delivery workers, through it all they have been courteous, sensitive to my team regarding spacing and masks, and found humor in our loads in and out when I was working alone the 1st four months. Like our restaurant and grocery workers, these special people need a hearty applause and gifts for their heroic efforts.  Going door-to-door, from business to homes, never knowing who they will see or be exposed to. Thanks all! Stay safe, be well!

My wife and I drove from Sacramento to Seattle over the weekend- as this is a 12-14 hour trip, depending on stops, we played the old license plate game. Who can find an out-of-state plate before the other does- What was so surprising after almost 30 hours of driving, was the number of States represented in that short window of highway, we found 30 different States and one Canadian providence. From Hawaii (really rare) to Alaska, Maine to Virginia- In the midst of COVID, we are still a people on the move, people sharing a common bond, enjoying a unique place in a troubled world. As we work together, mask wearing, hand washing- let's remember WE are united under God and start our Thanksgiving season now with the brethren that travel the same roads we all share. Be well, stay well!